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Risk and Education Management System

The REMS system allows brokers to deliver quality education to their agents and track their progress.


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Complete your eight-hour NMLS license renewal requirement through our NMLS-approved provider, OnlineEd


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The main Business Meetings page includes important links for Directors and Committee Members.


REimagine! 2020

REimagine! Conference & Expo is where learning takes center stage and where business solutions and connections are at the forefront of the real estate industry.


Property Management Conference

Join us for a deep dive into property management fundamentals at this one-day conference.


STEPS Toward Homeownership Conference

On Thursday, Feb. 20th, gain insights from lenders, HUD counselors, financial planning experts, and more!


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NAR meeting information and materials.


For Your Clients

A one-stop shop for tools and and resources to educate consumers about the intricacies of buying and selling a home and how a REALTOR® can help.

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Center for California Real Estate

CCRE's mission is to advance industry knowledge and innovation with an emphasis on convening key experts and influence-makers.


Tax Reform FAQ

Frequently Asked Questions about the Tax Cuts and Jobs Act


Multimedia Library

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C.A.R. publishes eight magazine issues and various newsletters throughout the year.

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Recruit and Retain the Successful REALTORS® of Tomorrow

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Recruit and Retain the Successful REALTORS® of Tomorrow

The Recruiting and Retaining course will focus on various aspects of capitalizing on personal strengths when recruiting like using simple strategies for overcoming reluctance and 21 ways to reach potential recruits. Additionally, attendees will learn to review current practices for recruiting and how to implement new strategies.

 

Registration:

Online Anytime:  This course is available in online anytime format, visit store.car.org. 

Certification:  This is a required course toward earning the Woman UP!® Executive Certification  This is a new certification.  For more information about these certifications, please visit the Certifications/Designation Page

 


How you will benefit from this course:

  • Learn to create a customized “ideal recruit list” based upon proven factors that predict agent success and your office production profile
  • Understand to implement proven best practices for prospecting, lead generation, and lead conversion
  • Discover how to conduct a successful recruiting interview including key questions to ask plus how to overcome the most common objections
  • Receive tips for asking the right interview questions to ensure you're recruiting top agents
  • Learn how to calm angry situations, handle terminations, and minimize risks posed by agent teams

 

Who should attend:
All California REALTORS® with a desire to build their team with successful colleagues and keep them interested in sticking around.

 

Instructors:

Bernice Ross

Bernice is an international author, speaker, and trainer who couples her expertise as a Master Certified Coach with over 30 years of real estate sales experience. With over 1,000 published articles to her credit, Inman News called Bernice “America’s top real estate coach” and named her as one of the 150 most influential people in real estate for 2017. She is also the author of three real estate books, plus her new self-help book on persistence, The PQ Factor, Stop Resisting and Start Persisting. Her online new agent sales training programs have been white-labeled by the Alabama, California, Iowa, and Texas Associations of REALTORS®. Bernice also hosts the annual Awesome Females in Real Estate Conference which is dedicated to supporting and mentoring women who hold leadership positions in the real estate industry.


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