Inman News
Jan. 25, 2010


Three Butte County Realtor associations are now contributing listings to calREDD, the California Association of Realtors announced Monday. CalREDD, which stands for "California Real Estate Dynamic Data," is a statewide multiple listing service for the association, which hopes to eventually contain listings for all real property in California.

Members at the Chico Association of Realtors, Oroville Association of Realtors and Paradise Association of Realtors can now view properties for sale, post listings, prepare comparative market analyses (CMAs) and access agents for referrals through calREDD, according to the announcement.
The associations have been participants in the Sierra North Valley Multiple Listing Service.

The calREDD is intended to provide "much-needed efficiencies, state-of-the-art technology and increased security for our members," said Jan Piacentine, president of the Chico Association of Realtors, in a statement.

The latest additions bring the number of associations participating in calREDD to six. The Madera and Merced Realtor associations joined calREDD at its launch in August; the Lake County Association of Realtors joined earlier this month.

Associations in Amador and Yosemite are scheduled to join in March, and associations in Tehama, Mariposa and Plumas will join in April, CAR said, bringing total participants to 11. Associations and MLSs representing more than 120,000 members have signed nonbinding letters of intent to join calREDD, CAR said.

CalREDD eventually hopes to join California Real Estate Technology Services (CARETS), a group of Southern California MLSs. CARETS announced earlier this month, however, that it will not be accepting any new members for the next six to nine months as it deals with growth-related technical issues.

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