For release: August 3, 2009
North Texas Real Estate Information Systems provides Clarus MarketMetrics® as a
member benefit
LOS ANGELES (Aug. 3) – Real Estate Business Services Inc. (REBS) today
announced that the North Texas Real Estate Information Systems (NTREIS) will
offer Clarus MarketMetrics® as a member benefit to its more than 22,000 MLS
members beginning in late August 2009.
“A pricing analysis tool like Clarus MarketMetrics® is invaluable to our
members to express the difference between a competitive price and the downward
spiral that can come from overpricing,” said John Holley, CEO of NTREIS. “The
colorful reports also allow members to share more general MLS market trends
with prospects and the community as a whole.”
Clarus MarketMetrics® generates market and price-point analysis charts and
reports derived from MLS data for REALTORS® to share with their clients. These
reports can be invaluable as a prospecting tool, an aid to setting seller
expectations, or as a companion set of data to justify a buyer’s offer. With
Clarus MarketMetrics®, real estate professionals now have access to the most
current, relevant local market data that even the savviest client will
value.
“Clarus MarketMetrics® puts market data analysis back in the hands of the
agent,” said Holley. “Whether they want to focus on a city or drill down to a
specific neighborhood, it’s all available in an instant.
“Since it’s integrated right into the MLS, participants and subscribers can use
the areas and neighborhood names they are already familiar with.”
NTREIS is a real estate information and technology solutions provider serving
the real estate community in a coverage area exceeding 48,000 square miles in
North Texas, including the Dallas-Fort Worth Metropolitan Area. NTREIS provides
information management services to more than 22,000 MLS subscribers of its 15
Shareholder REALTOR® Associations, including more than 5,000 real estate
offices.
Clarus MarketMetrics® is powered by Terradatum Inc., a provider of real estate
technology products based in Glen Ellen, Calif. All agreements regarding the
MLS data are between Terradatum and the participating MLS. Terradatum has been
generating real estate technology solutions since 1994. In addition to Clarus
MarketMetrics®, Terradatum has several other bold and exciting real estate
technology products: BrokerMetrics® and BrokerMetrics® Web Tools.
REBS is a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) and is
the leading provider of real estate products and services to practitioners in
California. Through its zipLogix subsidiary, REBS is the creator of ZipForm®
and WINForms® electronic forms software, available to more than 1 million
REALTORS® nationwide. For more information on how you can offer Clarus
MarketMetrics®, call (213) 739-8214 or e-mail
clarus@car.org.