For release:
Friday, June 5, 2009

calREDD™ announces intent to join CARETS

LOS ANGELES (June 5) – calREDD™ today announced its intent to join California Real Estate Technology Services (CARETS).

calREDD™, an acronym for California Real Estate Dynamic Data, embodies the long-term vision of creating one database for all California real property, with a focus on developing advanced technology that goes beyond current MLS systems. Formed in 2006, CARETS is a data aggregation service comprised of six MLSs in Southern California that share a vision of uniform data access, unified rules, and ease of use. CARETS now serves 30 REALTOR® associations and 100,000-plus members in Southern California.

calREDD™ anticipates becoming a full member of CARETS once its MLS services are launched in late summer. In the meantime, calREDD™ is actively working with CARETS to align slight differences in rules between the two entities prior to calREDD™'s launch.

“calREDD™ will be agreeing to terms identical to all other members of CARETS and looks forward to working with the entire group of MLSs in the CARETS system,” said Mike Silvas, CALMLS chairman. “Together, we will accomplish the common goal of providing easy access to all statewide property listings; a single MLS rule set for the entire state; and a single MLS membership requirement to access all property listings throughout California.”

“Through its association with CARETS, calREDD™ underscores its commitment to improve access to property listings through technology that is both cutting-edge and cost-effective,” said CARETS Chairperson Donna O'Donnell. “We look forward to working with calREDD™ as we continue to expand the CARETS footprint and to offer greater levels of listing data to all of our existing participants and subscribers.”

Leading the way...® in California real estate for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States, with nearly 155,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

CARETS is a non-profit mutual benefit corporation owned and operated by its Member MLSs sharing a mutual vision to create a common listing database governed by a common set of rules. CARETS currently serves more than 100,000 real estate professionals from 30 REALTOR® associations throughout Southern California.