For release: April 16, 2010
Clarus
MarketMetrics® enters Canadian market; offered as member
benefit to Centris®
LOS ANGELES (April 16) – Real Estate Business Services Inc.® (REBS®) today
announced that Centris®, a division of the Greater Montreal Real Estate board
and technology arm of the Quebec Federation of Real Estate Boards (QFREB), has
signed a 3-year agreement to provide Clarus
MarketMetrics® as a member
benefit to QFREB’s approximately 15,000 members. Centris® is the first entry
into the Canadian market by Clarus
MarketMetrics®.
“We’re very excited to be the first MLS in Canada to offer our members access
to Clarus
MarketMetrics®,” said GMREB and QFREB CEO Michel Beauséjour.
“The Québec real estate market is unique, making it essential to have localized
and timely market analysis information for our real estate professionals to use
with consumers. Our three-year agreement demonstrates our ongoing level of
commitment to providing relevant benefits to our members.”
“In order to better serve our Canadian clientele, we’ll be translating Clarus
MarketMetrics® into French,” said REBS Chairman Robert Bailey.
“Centris® members will be able to search and filter MLS data in either
language, paving the way for future bilingual development within the
program.”
Clarus
MarketMetrics® generates market and price-point analysis charts
that can be an invaluable prospecting tool, an aid to setting seller
expectations, or a companion set of data to justify a buyer’s offer. With
Clarus
MarketMetrics®, real estate professionals now have access to
the most current, relevant local market data that even the savviest client will
value.
Clarus
MarketMetrics® is powered by Terradatum Inc., a provider of
real estate technology products based in Glen Ellen, Calif. All agreements
regarding the MLS data are between Terradatum and the participating MLS.
Terradatum has been generating real estate technology solutions since 1994. In
addition to Clarus
MarketMetrics®, Terradatum has several other bold
and exciting real estate technology products: BrokerMetrics® and BrokerMetrics®
Web Tools.
The Québec Federation of Real Estate Boards is a non-profit organization
composed of Québec's 12 real estate boards as associate members and the 15,000
real estate agents and brokers as affiliated members. Its mission is to promote
and protect the interests of Québec’s real estate industry so that the boards
and their members can successfully meet their business objectives.
REBS® is a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) and
is the leading provider of real estate products and services to practitioners
in California. For more information on providing Clarus MarketMetrics® as a
member benefit call (888) 9CLARUS (888-925-2787) or e-mail
clarus@car.org.
Leading the way...® in California real estate for more than 100 years, the
CALIFORNIA ASSOCIATION OF REALTORS® (
www.car.org)
is one of the largest state trade organizations in the United States,
with more than 150,000 members dedicated to the advancement of
professionalism in real estate. C.A.R. is headquartered in Los Angeles.