For release:
Tuesday, Oct. 6, 2009

CALIFORNIA REALTOR^® EXPO 2009 opens today in San Jose

2010 Housing Market Forecast set for Oct. 7

SAN JOSE (Oct. 6) – CALIFORNIA REALTOR^® EXPO 2009, the state’s largest real estate trade show, opens today at 5 p.m. at the San Jose Convention Center in San Jose, Calif.  Running Oct. 6-8, CALIFORNIA REALTOR^® EXPO 2009 features more than 50 cutting-edge seminars, hot new products, and networking opportunities for California REALTORS^®.  CALIFORNIA REALTOR^® EXPO 2009 also offers more than 150 exhibit booths and is expected to attract more than 7,000 attendees.  Educational seminars range from hands-on computer training and social networking for business to short sales and home staging.

“CALIFORNIA REALTOR® EXPO 2009 provides an invaluable networking and educational opportunity to California REALTORS^®,” said C.A.R. President James Liptak.  “The event has something for everyone, whether a new REALTOR^® curious about how to thrive in California’s ever-changing market, or a seasoned veteran looking for new ways to boost their bottom line.”

Highlights of CALIFORNIA REALTOR^® EXPO 2009 include:

Exhibit Hall
The exhibit hall for CALIFORNIA REALTOR^® EXPO 2009 opens at 5 p.m. on Oct. 6.  All exhibitors will be on-hand, ready to showcase their newest products and services for the real estate industry.  At the C.A.R. booth (#528), REALTORS^® can enter a prize drawing for an iPod touch.  Throughout EXPO, attendees also can participate in games and enter drawings for laptops and other prizes.

Wednesday, Oct. 7

“2010 Housing Market Forecast Luncheon”
12 Noon - 1:30 p.m.
Prepare for the year ahead with C.A.R. Vice President and Chief Economist Leslie Appleton-Young as she presents the Association’s 2010 Housing Market Forecast.  Appleton-Young will share valuable information and insights about California’s housing market, including projected home sales, median prices, housing affordability, and mortgage rates and availability.

Thursday, Oct. 8

“Life Would Be Easy If It Weren't for Other People”

12 Noon – 1:30 p.m.
Presenter: Connie Podesta
Understanding how to communicate effectively during challenging moments in life can make or break a deal, determine outcomes, and affect the ability to achieve success and happiness in professional and personal life. Through her insights into the fascinating world of human behavior, Podesta will teach attendees how to handle relationships with other people and empower them with the knowledge to be wiser, healthier, happier, and richer both personally and  professionally.

 
“The New Normal: What Recovery Means in 2010”

2:30 p.m. – 4 p.m.
Join C.A.R. Vice President and Chief Economist Leslie Appleton-Young and a panel of renowned economists as the experts weigh in on the recession, the stock market, home loans, unemployment, and other critical issues. Panelists include: Richard Green, director of the Lusk Center for Real Estate at the University of Southern California; Glenn E. Crellin, director of the Washington Center for Real Estate Research at Washington State University; and Jack Kyser, chief economist, Los Angeles County Economic Development Corporation.

Journalists who would like to attend CALIFORNIA REALTOR^® EXPO 2009, please e-mail Mark Giberson at markg@car.org or call (213) 739-8304.  For more info on CALIFORNIA REALTOR^® EXPO 2009 and Tech Tuesday, visit www.realtorexpo.org.

Leading the way ...^® in real estate news and information for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS^® (www.car.org) is one of the largest state trade organizations in the United States, with nearly 163,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

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