For release:
Monday, Oct.13, 2008

CALIFORNIA REALTOR® EXPO 2008 Goes Green and Eco-Friendly

LOS ANGELES (Oct. 13) – The CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) has incorporated a green and eco-friendly theme at CALIFORNIA REALTOR® EXPO 2008, taking place Oct. 14 to Oct. 16 at the Long Beach Convention Center in Long Beach, Calif.

CALIFORNIA REALTOR® EXPO 2008 will feature a Green Pavilion, where 22 green and eco-friendly companies will display their products and market their services. Companies in the Green Pavilion include: CHEERS (CAlifornia Home Energy Efficiency Rating Services); GoPaperless.com; California Green Solutions; FGI Inc./The Wellness Filter; Go Green Moving; Maid Green; Livingreen; Port of Long Beach, and many more.

Ed Begley Jr. an award-winning actor and director, and perhaps one of Hollywood’s biggest advocates for green and sustainable-living issues, will be the keynote speaker on green issues. Begley has earned multiple awards from prominent environmental groups such as Heal the Bay; Coalition for Clean Air; and the California League of Conservation Voters, to name a few. Begley’s keynote address, "Live Simply So Others Can Simply Live,” promises to both enlighten and provoke through a practical, straightforward discussion on the social and economic rewards of integrating eco-friendly practices into both home and workplace.

"Live Simply So Others Can Simply Live" will run Wednesday, Oct. 15, from 2 p.m. to 3:30 p.m. Attendees also will have an opportunity to purchase Begley’s book, "Living Like Ed, A Guide to the Eco-Friendly Life," and have it autographed following the presentation.

Other green and eco-friendly elements of CALIFORNIA REALTOR® EXPO 2008 include:
.  Registration bags for the trade show’s more than 10,000 attendees are made from seven recycled, two-liter plastic bottles. The bags also are un-dyed, saving approximately 85,000 gallons of water.
.  Registration name badges are made from two recycled, two-liter plastic bottles and printed on eco-friendly eucalyptus-based paper.
.  Water dispensers and cups are made from recycled paper instead of plastic water bottles, and saving approximately 2,500 plastic bottles.
.  Recycled carpet throughout the Exhibit Hall and Green Pavilion.
.  Recycled drapes for each exhibit booth.

Additionally, CALIFORNIA REALTOR® EXPO 2008 features two educational panels focused on creating green and eco-friendly living and business environments. A “Green Tips” handout also was created for CALIFORNIA REALTOR® EXPO 2008 and will be distributed to attendees, emphasizing the importance and benefits of “going green.”

Journalists who would like to attend CALIFORNIA REALTOR® EXPO 2008, please e-mail Mark Giberson at markg@car.org. For more info on CALIFORNIA REALTOR® EXPO 2008 and Tech Tuesday, go to www.realtorexpo.org.

CALIFORNIA REALTOR® EXPO 2008 is the state's largest real estate trade show, running Oct. 14 to 16 at the Long Beach Convention Center. It offers two full days of valuable educational programs, special events, and networking opportunities designed to help REALTORS® navigate the market ahead. CALIFORNIA REALTOR® EXPO 2008 will feature more than 200 exhibit booths and is expected to attract more than 10,000 attendees. Tech Tuesday on Oct. 14 provides a full day of comprehensive technology training for REALTORS®.

Leading the way...® in real estate news and information for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States, with more than 175,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

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