Be the Boss of Your Clients’ Ratings! NAR and C.A.R. are partnering to offer members the opportunity to participate in the industry’s first independently validated agent rating system, the REALTOR® Excellence Program (REP). The program’s twin objectives are to provide high quality customer service and protect agent reputations from biased reviews
What is REP? New rating sites seem to pop up daily, but most sites serve neither REALTORS® nor consumers with accurate and reliable evaluations, data and feedback. REP involves a third-party administered customer satisfaction survey process, with data based on actual closed transactions, and safeguards in place assuring accuracy.
How Does it Work? Survey feedback, compiled into comprehensive reports and easily analyzed, is accessible on a password protected site for viewing by management and agents. Agents have the opportunity to activate their profile on RatedAgent.com and the option to publish any or all of their survey statistics for prospects to view.
Quality Service Certification, Inc. (QSC) provides the survey mechanism, real time feedback, and customer service and support for participating agents, managers and broker/owners, with little effort on the part of participating brokerages. When companies elect to go the paperless route, the program costs are completely paid for by NAR and C.A.R.
This is a free member benefit for C.A.R. members. Emailed surveys are free to the participating member. However, in cases where a valid client email address is NOT provided, a $3.50 fee will be assessed to process a direct-mail survey. (A survey must be sent after every closed transaction.) Quality Service Certification, Inc. will invoice either the individual agent or the brokerage on a monthly basis for direct mailed surveys.
How Do I Get Started? It’s your REP! Own it. Protect it. Promote it. Be the boss of your ratings with the REALTOR® Excellence Program. For more information, or to join REP, contact Kevin Romito, at (888) 547-4772 or Kevin@QualityCertified.org
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REALTOR® Excellence Program (REP) Introduction for Owners & Managers