September 7, 2011

To:            C.A.R. Directors
From:        Beth L. Peerce, President
Regarding: 2012-2014 C.A.R. Strategic Plan

At the September business meetings, the Board of Directors will be asked to approve the 2012-2014 budget and strategic plan, in line with our responsibility of setting the direction for the Association’s activities for next year and beyond.  Listed below you will find information regarding the 2012-2014 Strategic Plan for the California Association of REALTORS®.   Please review these materials in advance of your arrival in San Jose and bring the materials with you.

The Strategic Planning and Finance Committee has recommended a 2012 budget proposal with C.A.R. membership dues set at $174, a decrease of $10 from last year.  The budget for next year is predicated on a projected membership of 154,000 at year-end 2012.  Of the $174 total, $115 represents funding for the continuing operations of the Association, including enhancements to a number of key programs.  It also includes three assessments: $39 for the REALTOR® Action Assessment, $10 for the Political Activities Fund and $10 for the Issues Action Fund.

The materials listed below contain background information to help you prepare for the decisions you will make in Anaheim.  Please click and download/print each of the following documents pertaining to the 2012 proposed budget and strategic plan.

1. Highlights: C.A.R. 2012 Budget Proposal
2. Strategic Plan: 2012-2014
3. Summary of 2012 Program Budgets

Please set aside time prior to the business meetings to review and understand the budget information contained in these documents.

The budget process vests ultimate authority with the full Board of Directors.  If you have any questions or concerns, or need additional information please contact any member of the Leadership Team directly, or contact Leslie Appleton-Young, (lesliea@car.org).

Thank you very much.