A Message from C.A.R. President Don Faught For more than 100 years-in both buyer's and seller's markets-we, at C.A.R., have worked diligently to preserve and promote a commitment to excellence, professionalism, and integrity within the real estate industry.
As a C.A.R. member, you have access to products, services, and opportunities for professional development at special member prices and, in some instances, available only to C.A.R. members. Enclosed in this reference guide is a special pull-out section that lists nearly 150 membership benefits. You can count on us at C.A.R. to support you with the tools you need to provide high-caliber service to your clients-whether they are distressed sellers or first-time buyers with a 20 percent down payment and a FICO score of 800-and compete successfully in today's market.
I encourage you to use this C.A.R. reference brochure to learn about the programs and services we, at C.A.R., provide to you as a benefit of your membership and to determine how you can leverage your position within the REALTOR® organization to ensure the long-term success of the professional real estate practitioner.
Don Faught 2013 C.A.R. President
Legal Services Through C.A.R.'s suite of legal tools and member services, you have access to the latest information you need to decipher the complexities of a real estate transaction. With more than 150 collective years of experience in the field of real estate law, C.A.R.'s team of dedicated attorneys knows your business, your marketplace, and the legal challenges and pitfalls you face in your daily transactions. C.A.R.'s legal staff tracks developments in real estate's legal arena and delivers that information directly to you.
Legal Section of car.org The expansive Legal section of car.org features important real estate law updates, helpful disclosure charts, and numerous legal articles written by C.A.R. attorneys. To access this free legal information, visit http://www.car.org/legal.
Legal Articles C.A.R.'s attorneys have produced Legal Articles for more than 150 topics covering more than 30 subject areas affecting the real estate brokerage practice. Topics range from natural hazard disclosures and REO sales requirements to arbitration and fair housing. To read the articles, log on to the Legal section of car.org (http://www.car.org/legal) and select "Legal Q&As."
C.A.R. Member Legal Hotline C.A.R.'s Member Legal Hotline, available Monday through Friday from 9 a.m. to 6 p.m. and Saturday from 10 a.m. to 2 p.m. for transactional questions only. You can reach the Legal Hotline by calling (213) 739-8282 for live, personalized real estate advice from C.A.R. attorneys. Answers to many of your legal questions also can be found under "Legal Q&As" on the Legal section of car.org (http://www.car.org/legal). Regularly updated by C.A.R. attorneys, these articles often are referenced during hotline calls. C.A.R. members who are brokers/owners, office managers, or designated REALTORS® may call (213) 739-8350 to receive expedited service. E-mail inquiries for the Hotline should be sent to email@example.com; include your full name, C.A.R. membership number, and phone number.
Legal Action Fund C.A.R. proactively defends your real estate profession in the appellate courts through the Association's Legal Action Fund. The Fund has contributed to favorable decisions in several landmark cases in which C.A.R. filed amicus curiae (friend of the court) briefs urging the court to consider the REALTOR® position. If you're involved in a real estate-related case going up on appeal, it may qualify for involvement from the Legal Action Fund. For information, contact Neil Kalin at (213) 739-8341 or firstname.lastname@example.org .
Realegal® Legal Updates by E-mail Realegal® provides information about legal developments to all C.A.R. members. This free e-mail newsletter contains breaking legal information and legal prevention tips to those who have an e-mail address on file with C.A.R. To subscribe, verify your e-mail address with your local association.
Strategic Defense Program C.A.R. seeks to improve the current litigation climate against members and works collaboratively to address the availability and affordability of errors and omissions insurance in California. Visit C.A.R.'s Strategic Defense Web page for your risk management or litigation needs in the Legal section of car.org (http://www.car.org/legal). For all of your personal and business insurance needs, visit the C.A.R. Insurance Products homepage in the Member Resources section of car.org or call (213) 739-8371.
throughout the state have a long-standing tradition of community involvement and making a difference in the neighborhoods in which they serve. REALTORS® volunteer their time and effort in numerous charities and worthy causes. C.A.R. sponsors several charitable programs that help REALTORS® and their communities.
C.A.R. Disaster Relief Fund C.A.R. established the C.A.R. Disaster Relief Fund inthe wake of the devastating 2003 California wildfires. Grants provided by the fund were used to help members of the REALTOR® family -- REALTORS®, their staff, and association members and their staff -- who incurred substantial losses due to the wildfires. Today, C.A.R. continues to reach out to those affected by natural and other disasters by distributing grants of $1,000 to $10,000 from the fund. To receive an application to request a grant from the C.A.R. Disaster Relief Fund, call Elizabeth de Carteret at (213) 739-8308 or e-mail email@example.com .
C.A.R. Scholarship and Education Foundations Since 1948, the C.A.R. Scholarship Foundation has provided awards ranging from $2,000 to $4,000 to students enrolled at a California college or university for professions that are centered on, or support a career in, real estate transactional activity. Real estate licensees who wish to pursue advanced real estate designations, degrees, or credentials also may be considered for scholarships. The C.A.R. Education Foundation was established in June 2005 to work in conjunction with the existing C.A.R. Scholarship Foundation. For more information, to donate, or to apply, click on “C.A.R. Scholarship Foundation/Education Foundation” in the About Us section of car.org .
Communication and Information We want you to walk into every transaction fully up-to-date on the latest breaking industry developments. That's why we provide timely access to the critical information you need to understand current market conditions and successfully counsel your clients. C.A.R.'s arsenal of topical newsletters, California Real Estate magazine, and electronic updates ensure that you have all the essential data you need as a REALTOR® to best represent your clients.
Media Relations C.A.R.'s media relations division proactively develops and implements the Association's media and public relations strategy to address perceptions in the consumer media and industry at large about the California housing market and the real estate profession. News releases, media interviews, and news conferences are used to convey information about California's housing market and economy, legal issues impacting the real estate industry, C.A.R.'s efforts in the legislative and public-policy arenas, and other key industry topics. For information, contact Media Relations at (213) 739-8304 or email here Media Relations.
Consumer Advertising Campaign In 2011, C.A.R.'s dynamic consumer advertising campaign, "California REALTORS®. Champions of Home," showcased testimonials from real California home buyers who achieved their dreams of homeownership by working with a REALTOR®
. The campaign theme reinforces the perception that a REALTOR® is a consumer's best resource in the home-buying or -selling process. To see the current campaign, visit the website at www.championsofhome.com. Home buyer and seller testimonials will continue to be used in this year's campaign, too. For information, contact Anne Framroze at (213) 739-8322 or firstname.lastname@example.org .
California Living Network™ The California Living Network™ is California’s largest directory of homes for sale on the Internet and features information about virtually all homes listed for sale in the Golden State. For more information visit http://ca.realtor.com.
California Real Estate Magazine As C.A.R.’s official publication,
California Real Estate magazine delivers news about industry trends, business ideas, and practical solutions to common problems faced by the active practitioner. Full isues of every California Real Estate magazine now are available online in a user-friendly flip-through digital format on car.org. For information, call (213) 739-8320.
C.A.R. Newsline C.A.R. Newsline provides breaking news about economic trends, legal and legislative developments, and other issues affecting the real estate industry in an easy-to-read format delivered directly to your inbox every Wednesday. Local associations also have the option to co-brand C.A.R. Newsline and promote localized industry events and opportunities. To subscribe, verify that your correct e-mail address is on file with your local association.
Market Matters http://marketmatters.car.org Market Matters offers proactive solutions to addressing media coverage as well as providing the tools to help you make sense of the often conflicting and confusing data, market studies, and news reports about REALTORS®
and the real estate industry as a whole. Through the weekly Market Matters e-newsletter delivered to your inbox every Thursday, you’ll be armed and ready to position yourself as the market expert with your clients, while demonstrating the knowledge, experience, and expertise a REALTOR® brings to the transaction.
Your Membership, Your Way Newsletter Your Membership, Your Way is a monthly member communication featuring the must-have news, resources, and information from C.A.R. that will save you time, money--maybe even your sanity--as you navigate today's housing market. Now you can have this important information delivered to your inbox in real time.
car.org As C.A.R.’s official website, car.org provides 24/7 access to the critical information you need as a real estate professional. car.org offers password-protected, members-only sections, as well as a customizable “Find a REALTOR®"
profile . You’ll find discounts on key products and services as well as access to C.A.R.’s extensive market research and industry studies. You'll also have access to online education, continuing education, professional development, and license-renewal information. The Legal and Governmental Affairs sections give you the latest news about breaking developments in real estate law and related business practice issues. Dates and locations of upcoming C.A.R., NAR , and other industry events are available, as well as committee materials and related information. For password-protected areas, you’ll need your NRDS number to create an account.
C.A.R. Videos From interviews with industry experts to coverage of C.A.R. events, C.A.R. produces short videos to help you stay informed about what's going on at C.A.R. and in the real estate industry at large. To view the videos, and even download content for your company website or blog, plase visit http://videos.car.org/.
Free Marketing Tools Free materials and services to help you create more business and retain clients.
ClientDIRECT®: free consumer newsletter for your clients ClientDIRECT® is an agent-branded online newsletter that is automatically sent to your clients every month. This free, web-based marketing tool helps you to effortlessly keep in touch with clients. Featuring your contact information, listings, and photo, plus professionally written articles about buying, selling, or owning a home, this customizable newsletter is delivered once a month directly to your clients’ inboxes. With ClientDIRECT®, you create the title of your newsletter, select from a wide variety of professionally written articles, and add pictures, messages, links, listings, and more. ClientDIRECT® is the perfect way to remind clients of the valuable services you provide as their REALTOR® . To subscribe, click the ClientDIRECT® link in the “Stay Connected” section of the car.org home page or visit www.ClientDIRECT.net.
C.A.R. Business Products at a Glance C.A.R. produces business products and tools to empower REALTORS®
through its Real Estate Business Services, Inc. (REBS®) subsidiary. C.A.R. Business Products offers REALTORS® the tools needed to help grow their business, from the standard forms used in nearly every transaction in California to informative publications and the latest technology tools. Access the C.A.R. Business Products store at: store.car.org or call C.A.R. Customer Service at (213) 739-8227.
C.A.R. Education at a Glance For more than 30 years, the CALIFORNIA ASSOCIATION OF REALTORS®
(C.A.R.) has provided high-quality real estate education for its members. C.A.R. offers a variety of delivery methods, such as online, live lecture, via video conference (Face2Face™) at your local Association, and on your computer (LearnMyWay™), as well as home study to best fit your educational needs. Our training has exceeded industry standards for both members who have just entered real estate and those who are long-term professionals. Apply tonight what you learn today!Visitwww.car.org/education to learn more
Clarus REsource® A suite of powerful real estate tools and services that enhances a REALTORS® value and insight. From market analytics to investor applications to real estate marketing tools and more, Clarus REsource® delivers the real estate tools needed to get the deal done!
Visitwww.clarusresource.comto learn more.
zipForm® 6 zipForm® 6, the electronic version of C.A.R. standard forms, increases REALTORS®’ productivity and helps complete contracts more efficiently while reducing risk. With this free software for C.A.R. Members, you send contracts to clients via e-mail and enter data automatically through the software’s fast-fill functionality. An enhanced “help” menu takes you directly to online tutorials and webinars, frequently asked questions, and more. Visit www.car.org/tools/ or contact C.A.R. Customer Service at (213) 739-8227.
relay®Transaction Management relay®Transaction Management streamlines workflow and connects agents to clients through a custom Web site 24/7. With one click, maximize the benefits of your zipForm® 6 member benefit and move to an electronic transaction helping you win listings, close transactions, and get client referrals. Transfer information from zipForm® 6, share documents, receive instant updates, and present a professional transaction site to clients. Brokers find out how
relay® is a risk reduction tool. See a demo at www.ziplogix.com/relaydemo or call (866) 736-7328.
C.A.R. Member Discount Program C.A.R.'s Member Discount program provides significant discounts on a wide range of essential products and services, including C.A.R.-approved insurance providers. Current offers may be found at: www.car.org/members/memberbenefits/carmemberadvantage/.
Outreach Presentations Each year, C.A.R.'s Leadership Team, economists, attorneys, and lobbyists speak at local associations and brokerage offices to deliver the latest details about market conditions, legal and legislative developments, effective ways to use technology in your day-to-day business, tips to maximize zipForm® 6, and more. For information, contact C.A.R. at (213) 739-8200.
Government Affairs C.A.R. monitors legislation and regulations affecting the real estate brokerage industry and private property owners' rights in California. In addition, C.A.R. uses its Member Mobilization network to involve and educate REALTORS® and communicate the REALTOR® position to lawmakers. C.A.R. also administers political action committees (PACs) to support candidates who understand and reflect REALTORS®' interests and to promote or defeat real estate-related initiatives.
Member Mobilization The Member Mobilization program is designed to support C.A.R.'s policy agendas by involving REALTORS® in lobbying and political activities; the program plays a crucial role in successfully achieving C.A.R.'s legislative agenda. In response to C.A.R.'s Red Alerts and Calls-for-Action, thousands of REALTORS® responded and contacted their legislators about legislation or policy initiatives last year. Join the C.A.R. Governmental Affairs Team by becoming a Legislative Liaison today! For more information, contact DeAnn Kerr at (800) 337-9285 or email@example.com.
2012 Legislative Day Each year, thousands of California REALTORS® convene at the State Capitol during Legislative Day to meet with their elected officials to discuss current issues affecting the real estate brokerage business. Legislative Day participants are also invited to attend C.A.R.'s annual Capitol Reception, where they can network with state lawmakers and other REALTORS®. This year, Legislative Day will be held on Wednesday, May 2. For more information, contact DeAnn Kerr at (800) 337-9285 or via e-mail at firstname.lastname@example.org.
Field Representatives C.A.R. Field Representatives work in conjunction with C.A.R.'s Member Mobilization effort to coordinate grassroots and political activities in cooperation with local associations. Field Representatives support the C.A.R. Legislative Liaison program and other mobilization efforts. For more information, contact DeAnn Kerr at (800) 337-9285 or email@example.com.
Tackling Housing Affordability In response to concerns about housing affordability within the Golden State, C.A.R. created the Housing Affordability Fund to address this critical issue. With a mission to serve as the philanthropic arm of C.A.R., the Housing Affordability Fund has been successful at working in tandem with our political advocacy efforts to promote homeownership, create an increase in housing stock, and support programs that will involve a REALTOR® transaction. Housing affordability isn't an issue that affects the less fortunate; it affects us all.
With your voluntary, 100-percent tax-deductible contribution, you can help the non-profit that supports your industry. Show your clients that you care about affordability in our state by wearing your Key to California Homeownership, a special lapel pin for contributors, beginning at the $100 contribution level. Tax-deductible contributions to the Housing Affordability Fund can be sent to: C.A.R. Housing Affordability Fund (C.A.R.H.A.F.), 525 S. Virgil Avenue, Los Angeles, CA 90020. Additional information about C.A.R.H.A.F., including funding request forms, is available at www.carhaf.org . For more information, contact Monica Rodriguez at (213) 739-8380 or firstname.lastname@example.org .
Political Action One of the most important services organized real estate provides is representation in the halls of government. RAF raises money to advance the goals of our REALTOR® political action committees (PACs) at the local, state, and federal levels of government. RAF supports and/or opposes candidates for elected office who understand, or don't understand, REALTOR® issues. RAF appears as the $197 payment on your yearly membership dues billing statement. Every REALTOR® is asked to make this voluntary investment when paying his or her local board/ association, C.A.R., and NAR dues.
Political Action Committees CREPAC/LCRC: CREPAC (California Real Estate Political Action Committee) is a nonprofit bipartisan committee. CREPAC supports candidates at the state level who understand the goals and philosophies of REALTORS®. The LCRC (Local Candidate Recommendation Committee) helps local associations support candidates for local elected office. LCRC funds are held in a subaccount of the CREPAC account.
CREIEC: (California Real Estate Independent Expenditures Committee) spends money independently of CREPAC on candidate(s) running for office. These funds are NOT used in conjunction with candidates' campaigns, although CREIEC funds are used to educate the citizens as to why they should or should not vote for a candidate.
CREPAC/Federal: This PAC's function is to support qualified federal candidates. The majority of funds raised by this PAC are transferred to the national REALTORS® Political Action Committee (RPAC) and are then distributed to federal candidates.
IMPAC: (Issues Mobilization Political Action Committee) is a non-profit, bipartisan committee of REALTORS®. IMPAC supports or opposes local and/ or state ballot measures that affect real property rights in California. Local funds are held in an IMPAC subaccount for local associations; IMPAC receives its funding from IAF and PAF.
CONTACT INFO: - Local Issues (213) 739-8273 - State Issues (916) 492-5200 - Federal Issues (213) 739-8375 - Member Mobilization (800) 337-9285 - Political Action Committees & REALTOR® Action Fund (916) 492-5200
Industry Research and Market Data C.A.R. closely monitors and analyzes trends in the residential real estate industry that affect your clients' ability to own their own homes. C.A.R.'s economists and research analysts are widely recognized as leading experts by key industry players, media outlets, and individual REALTORS® looking for insight into developments within the state's real estate sector.
Market Stats Considered industry experts on California's housing market, C.A.R.'s economists closely track and analyze trends, sales activity, and other economic indicators to provide timely data REALTORS® can use to explain market conditions to their clients. C.A.R. releases statistics about median home prices, sales activity, supply indicators, and affordability levels throughout the state, as well as detailed price information for more than 300 cities and communities. Monthly statistics can be found in the Economics section of C.A.R. Online (http://www.car.org/marketdata).
Targeted Research Reports
In addition to the monthly market data C.A.R. distributes, the Association conducts in-depth surveys about trends and issues impacting your business. Reports also include data released through C.A.R.'s Housing Market Series, general membership surveys and more. Excerpts from the reports are available by logging on to the Economics section of C.A.R. Online; complete reports can be purchased by contacting C.A.R. Customer Service at (213) 739-8227 or by visiting store.car.org.
TRENDS in California Real Estate This monthly, subscription-based newsletter provides current information on housing market conditions for California and its major regions that REALTORS® can use in listing presentations, marketing materials, and more. Topics include median price and sales data, unsold inventory indexes, time on market, and housing affordability indexes. For subscription information, call (213) 739-8352.
County Economic Profiles Developed by C.A.R.'s economics and research team, this subscription-based product is the only comprehensive single source of trends for California county economies and their housing markets available today. Updated on a monthly basis, each profile covers a specific county. To view all 25 counties that are available and to begin subscribing, visit store.car.org or call (213) 739-8278.
C.A.R. Contact Information
Executive Office 525 South Virgil Avenue Los Angeles, CA 90020 Phone: (213) 739-8200 Fax: (213) 480-7724
Legislative Office 1121 L Street, Suite 600 Sacramento, CA 95814 Phone: (916) 492-5200 Fax: (916) 444-2033
E-mail When sending email to staff, use the staff member's first name and the first initial of the last name followed by @car.org. For example, to email C.A.R. Vice President and Chief Economist Leslie Appleton-Young, type email@example.com .
C.A.R. Phone List
www.car.org (213) 739-8227 California Real Estate magazine (213) 739-8320 CALIFORNIA REALTOR® EXPO (213) 739-8301 California REALTOR® Showcase (213) 739-8301 County Economic Profiles (213) 739-8278 Customer Service/Product Order (213) 739-8227 Economics (213) 739-8352 Education (213) 739-8214 Federal Issues (213) 739-8375 Housing Affordability Fund (213) 739-8380 Legal Action Fund (213) 739-8341 Legal Hotline (213) 739-8282 Designated REALTORS® & Office Managers (213) 739-8350 Local Governmental Relations (213) 739-8273 Media and Public Relations (213) 739-8304 Meetings, Business (213) 739-8384 Member Advantage Program (213) 739-8306 Membership Information (213) 739-8265 Outreach Presentations (213) 739-8200 relay® Transaction Management System (866) 736-7328 Risk Management Packages (213) 739-8227 Standard Forms (213) 739-8232 Strategic Defense Program (213) 739-8379 Trends in California Real Estate (213) 739-8352 zipForm® 6 - General Information (213) 739-8227 Registration/Installation (800) 228-9466
Have a question, but don't know who to call? Try C.A.R.'s Customer Contact Center at (213) 739-8227.
Q: Where can I find information pertaining to the disclosure requirements for different types of transactions? A: C.A.R. Legal Services publishes four disclosure charts to help REALTORS® and their clients determine the disclosure requirements applicable to commonly handled real estate transactions. Members can download these easy-to-use reference guides from the Legal section of C.A.R. Online at http://www.car.org/legal .
Q: I've noticed I need my member number to use some of C.A.R.'s member services. Where do I find it? A: Your NRDS number is printed on the membership card you may have received from the NATIONAL ASSOCIATION OF REALTORS®. If you have a copy of California Real Estate magazine, look for your member number on the label. You also can find your number on the "Edit" screen of your free member Web page on C.A.R. Online at Member Center .
Q: Why haven't I received my C.A.R. magazine? A: C.A.R. probably doesn't have your new or updated member record yet. Changes in membership information typically take four weeks to be processed by both your local association and C.A.R. If you would like to change your address, notify your local association of your new mailing address. By default, California Real Estate magazine will be mailed to your home address so be sure to keep your home address current with your local association. If you prefer to receive your magazine at your office address of record, call (213) 739-8320.
Q: How do I renew my real estate license? A: The Department of Real Estate (DRE) can assist you in the process of renewing your real estate license. C.A.R. does not handle real estate license renewals. The DRE can be reached at dre.ca.gov or through one of its district offices: Fresno, (559) 445-5009; Los Angeles, (213) 620-2072; Oakland, (510) 622-2552; Sacramento, (916) 227-0931; and San Diego, (619) 525-4192. For information about C.A.R.'s continuing education offerings, contact your local association, visit C.A.R. Online, or log on to car.learningcenter.com .
Q: How do I access zipForm® 6? A: First, to access zipForm® 6you will need to create a username and password by logging in to C.A.R. Online at www.car.org , then click on either the Sign-In or zipForm® 6 button. Second, you also need to determine which version of the software best suits your needs. zipForm® 6 Professional allows you to quickly and easily create, edit, and complete the forms required for any real estate transaction, and can be used on the Internet from anywhere, anytime. zipForm® 6 Standard software operates as stand-alone software on your computer, running on Windows® 2000, ME, or XP. Third, when installing the software, you may encounter firewall issues that prevent you from completing the installation process. You will be prompted to determine which firewall vendor is causing the problem. Follow the online prompts to correctly configure your firewall.
Q: How do I change my address in C.A.R. records? A: Call your local association with any changes. Member records are collected and updated by the local associations, which then insert office codes and other local information before forwarding data to C.A.R. For additional questions about your membership information, contact C.A.R.'s Membership Department at (213) 739-8265.