As a vital component of the 2012 consumer advertising campaign, C.A.R. will launch a number of social media tactics including a “Twitter Chat” led by industry experts and C.A.R. legal counsel, and a Facebook promotion encouraging consumers to submit their own home-buying and –selling stories. The objective is to employ conversation-stimulating tactics across multiple social channels to complement the testimonial commercials and videos on the microsite, www.championsofhome.com.
C.A.R. Social Networks
- http://www.facebook.com/CARealtors
- @CARealtors or @CARealtors_EXPO
-http://www.youtube.com/CARealtors